{"id":551,"date":"2024-07-30T08:47:15","date_gmt":"2024-07-30T08:47:15","guid":{"rendered":"https:\/\/smart-chip.ch\/?page_id=551"},"modified":"2026-08-14T07:02:32","modified_gmt":"2026-08-14T07:02:32","slug":"marks","status":"publish","type":"page","link":"https:\/\/smart-chip.com\/es\/branding\/marks\/","title":{"rendered":"Puntuaciones"},"content":{"rendered":"<section class=\"l-section wpb_row us_custom_79c40696 height_auto type_sticky\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><nav class=\"w-menu for_simple_menu us_custom_04588b49 layout_hor style_links not_responsive us_menu_1\" style=\"--main-gap:2.5rem;--main-ver-indent:0.8em;--main-hor-indent:0.8em;--main-color:var(--color-header-middle-text);--main-hover-color:var(--color-white);--main-active-color:var(--color-white);\"><ul id=\"menu-brandguide_marks\" class=\"menu\"><li id=\"menu-item-3865\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3865\"><a href=\"https:\/\/smart-chip.com\/es\/branding\/\">&lt; Resumen<\/a><\/li><li id=\"menu-item-3860\" class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-3860\"><a href=\"#marks\">Puntuaciones<\/a><\/li><li id=\"menu-item-3861\" class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-3861\"><a href=\"#logo\">Logotipo<\/a><\/li><li id=\"menu-item-3862\" class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-3862\"><a href=\"#wordmark\">Logotipo tipogr\u00e1fico<\/a><\/li><li id=\"menu-item-3863\" class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-3863\"><a href=\"#icon\">Icono<\/a><\/li><li id=\"menu-item-3864\" class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-3864\"><a href=\"#donts\">Lo que no debes hacer<\/a><\/li><\/ul><\/nav><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_0f0b9682 height_small\" id=\"intro\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_2 laptops-cols_1 tablets-cols_inherit mobiles-cols_1 valign_bottom type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h1>Puntuaciones<\/h1>\n<\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"wpb_text_column us_custom_6556fba6\"><div class=\"wpb_wrapper\"><p>Las marcas Smart Chip: las <strong>Logotipo<\/strong>, el <strong>Icono<\/strong> y el <strong>Logotipo \u2013 <\/strong>Todos ellos desempe\u00f1an un papel fundamental a la hora de hacer que la marca Smart Chip sea reconocible. Nuestra identidad de marca es fluida, con una paleta de colores viva e im\u00e1genes cambiantes, por lo que es especialmente importante hacer un uso firme y coherente de los logotipos.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-btn-wrapper default_align_right laptops_align_left tablets_align_left mobiles_align_left\"><a class=\"w-btn us-btn-style_8 icon_atright\" target=\"_blank\" href=\"\/wp-content\/uploads\/2024\/07\/SC_Marks.zip\"><span class=\"w-btn-label\">Descargar archivos<\/span><i class=\"material-icons\">descargar<\/i><\/a><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_d94313ce height_auto\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:1rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-video align_none\" style=\"aspect-ratio:3 \/ 1;\"><div class=\"w-video-h\"><video  preload=\"metadata\" playsinline autoplay loop muted><source type=\"video\/mp4\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Logo_Anim_3x1_l.mp4\" \/><\/video><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_large\" id=\"marks\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_3 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:100%\"><\/div><img decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Logo.webp\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"wpb_text_column us_custom_eb849559\"><div class=\"wpb_wrapper\"><h6><strong>Logotipo<\/strong><\/h6>\n<p>El logotipo completo, que combina el icono con el logotipo tipogr\u00e1fico.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:100%\"><\/div><img decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Wordmark.webp\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"wpb_text_column us_custom_eb849559\"><div class=\"wpb_wrapper\"><h6><strong>Logotipo tipogr\u00e1fico<\/strong><\/h6>\n<p>Para cuando tengas que explicarlo con detalle.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:100%\"><\/div><img decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Icon.webp\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"wpb_text_column us_custom_eb849559\"><div class=\"wpb_wrapper\"><h6><strong>Icono<\/strong><\/h6>\n<p>Sencillo y elegante.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_73c9dc32 height_medium\" id=\"logo\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h3>Logotipo<\/h3>\n<\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"wpb_text_column us_custom_6556fba6\"><div class=\"wpb_wrapper\"><p>El logotipo es el elemento principal. Deber\u00eda ser la primera de nuestras tres marcas que vean los clientes (por ejemplo, en la primera p\u00e1gina de un folleto).<\/p>\n<p>Si no sabes qu\u00e9 usar, usa el logotipo.<\/p>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"w-grid us_carousel type_carousel layout_3482 preload_style_spinner overflow_hidden items_have_ratio\" id=\"us_grid_1\" style=\"--item-aspect-ratio:3\/2;\"><style>@media (max-width:768px){#us_grid_1 .owl-carousel:not(.owl-loaded) .w-grid-item{width:calc(100% \/ 1 )!important}}.layout_3482 .w-grid-item-h{background:var(--color-content-bg);color:var(--color-content-heading);border-radius:1rem}<\/style><div class=\"w-grid-list owl-carousel valign_stretch dotstyle_smudge navstyle_circle arrows-ver-pos_middle arrows-hor-pos_on_sides_outside arrows-disabled_hide owl-responsive-2000 with_dots with_arrows\" style=\"--transition-duration:350ms;--arrows-size:1.5rem;--arrows-hor-offset:calc(12px + 0px);--arrows-gap:10px;\" role=\"group\" aria-label=\"Carrusel\">\t<article class=\"w-grid-item post-3625 attachment type-attachment status-inherit hentry\" data-id=\"3625\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><img decoding=\"async\" width=\"1500\" height=\"1000\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Logo.webp\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Logo.webp 1500w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Logo-300x200.webp 300w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Logo-1024x683.webp 1024w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Logo-18x12.webp 18w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Logo-600x400.webp 600w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Logo-400x267.webp 400w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Logo-200x133.webp 200w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n\t<article class=\"w-grid-item post-3566 attachment type-attachment status-inherit hentry\" data-id=\"3566\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><img decoding=\"async\" width=\"1036\" height=\"692\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/color_7_m.webp\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/color_7_m.webp 1036w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/color_7_m-300x200.webp 300w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/color_7_m-1024x684.webp 1024w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/color_7_m-18x12.webp 18w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/color_7_m-600x400.webp 600w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/color_7_m-400x267.webp 400w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/color_7_m-200x134.webp 200w\" sizes=\"(max-width: 1036px) 100vw, 1036px\" \/><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n\t<article class=\"w-grid-item post-3632 attachment type-attachment status-inherit hentry\" data-id=\"3632\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><img decoding=\"async\" width=\"1442\" height=\"961\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Billboard_3.webp\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Billboard_3.webp 1442w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Billboard_3-300x200.webp 300w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Billboard_3-1024x682.webp 1024w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Billboard_3-18x12.webp 18w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Billboard_3-600x400.webp 600w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Billboard_3-400x267.webp 400w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Billboard_3-200x133.webp 200w\" sizes=\"(max-width: 1442px) 100vw, 1442px\" \/><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n<\/div><div class=\"w-grid-carousel-json hidden\" onclick='return {&quot;carousel_settings&quot;:{&quot;aria_labels&quot;:{&quot;prev&quot;:&quot;Previous&quot;,&quot;next&quot;:&quot;Siguiente&quot;,&quot;slide&quot;:&quot;item&quot;,&quot;slide_x_of_y&quot;:&quot;%1$s de %2$s&quot;,&quot;play&quot;:&quot;Reproducir&quot;,&quot;pause&quot;:&quot;Pausa&quot;},&quot;autoplayContinual&quot;:false,&quot;autoplayContinualCss&quot;:false,&quot;autoplayHoverPause&quot;:false,&quot;autoplayTimeout&quot;:3000,&quot;autoWidth&quot;:false,&quot;smartSpeed&quot;:350,&quot;margin&quot;:0,&quot;mouseDrag&quot;:true,&quot;rtl&quot;:false,&quot;slideBy&quot;:&quot;1&quot;,&quot;touchDrag&quot;:true,&quot;slideTransition&quot;:&quot;&quot;,&quot;responsive&quot;:{&quot;0&quot;:{&quot;autoHeight&quot;:false,&quot;autoplay&quot;:false,&quot;autoplayContinualCss&quot;:false,&quot;autoWidth&quot;:false,&quot;center&quot;:false,&quot;dots&quot;:true,&quot;items&quot;:1,&quot;loop&quot;:false,&quot;nav&quot;:false,&quot;stagePadding&quot;:0,&quot;slideBy&quot;:&quot;1&quot;,&quot;touchDrag&quot;:true,&quot;mouseDrag&quot;:true},&quot;769&quot;:{&quot;items&quot;:1,&quot;autoplay&quot;:false,&quot;autoplayContinualCss&quot;:false,&quot;center&quot;:false,&quot;dots&quot;:true,&quot;nav&quot;:true,&quot;autoHeight&quot;:false,&quot;autoWidth&quot;:false,&quot;loop&quot;:true,&quot;stagePadding&quot;:0}}}}'><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_custom laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\" style=\"--columns-gap:3rem;--laptops-columns-gap:3rem;--tablets-columns-gap:3rem;--mobiles-columns-gap:1rem;--custom-columns:1fr 2fr\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h6>Margen de seguridad<\/h6>\n<p>Deja un margen de seguridad por todos los lados, que sea al menos el doble del di\u00e1metro de los c\u00edrculos del logotipo.<\/p>\n<p>Ten en cuenta que esto es lo m\u00ednimo; casi siempre, cuanto m\u00e1s, mejor.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:66.6667%\"><\/div><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Logo_Guidelines_LogoSafetyMargin-1024x683.webp\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_custom laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\" style=\"--columns-gap:3rem;--laptops-columns-gap:3rem;--tablets-columns-gap:3rem;--mobiles-columns-gap:1rem;--custom-columns:1fr 2fr\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h6>Color y fondo<\/h6>\n<p>Hay dos versiones del logotipo; <strong>negro<\/strong> y <strong>blanco<\/strong>. Usa el que ofrezca la mejor legibilidad y el mayor contraste con el fondo en cuesti\u00f3n.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:66.6667%\"><\/div><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Logo_Guidelines_LogoColors-1024x683.webp\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_73c9dc32 height_medium\" id=\"wordmark\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h3>Logotipo tipogr\u00e1fico<\/h3>\n<\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"wpb_text_column us_custom_6556fba6\"><div class=\"wpb_wrapper\"><p>Usa el logotipo tipogr\u00e1fico en aquellos sitios donde el logotipo resultar\u00eda demasiado grande o donde su forma dificultar\u00eda su colocaci\u00f3n. Algunos ejemplos son las pancartas estrechas, los bol\u00edgrafos o los cordones. Puedes colocar el logotipo tipogr\u00e1fico tanto en horizontal como en vertical.<\/p>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"w-grid us_carousel type_carousel layout_3482 preload_style_spinner overflow_hidden items_have_ratio\" id=\"us_grid_2\" style=\"--item-aspect-ratio:3\/2;\"><style>@media (max-width:768px){#us_grid_2 .owl-carousel:not(.owl-loaded) .w-grid-item{width:calc(100% \/ 1 )!important}}<\/style><div class=\"w-grid-list owl-carousel valign_stretch dotstyle_smudge navstyle_circle arrows-ver-pos_middle arrows-hor-pos_on_sides_outside arrows-disabled_hide owl-responsive-2000 with_dots with_arrows\" style=\"--transition-duration:350ms;--arrows-size:1.5rem;--arrows-hor-offset:calc(12px + 0px);--arrows-gap:10px;\" role=\"group\" aria-label=\"Carrusel\">\t<article class=\"w-grid-item post-3641 attachment type-attachment status-inherit hentry\" data-id=\"3641\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><img decoding=\"async\" width=\"1500\" height=\"1000\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Wordmark-1.webp\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Wordmark-1.webp 1500w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Wordmark-1-300x200.webp 300w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Wordmark-1-1024x683.webp 1024w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Wordmark-1-18x12.webp 18w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Wordmark-1-600x400.webp 600w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Wordmark-1-400x267.webp 400w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Wordmark-1-200x133.webp 200w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n\t<article class=\"w-grid-item post-4059 attachment type-attachment status-inherit hentry\" data-id=\"4059\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><img decoding=\"async\" width=\"2250\" height=\"1500\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Banner_1_n.webp\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Banner_1_n.webp 2250w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Banner_1_n-300x200.webp 300w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Banner_1_n-1024x683.webp 1024w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Banner_1_n-18x12.webp 18w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Banner_1_n-600x400.webp 600w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Banner_1_n-400x267.webp 400w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Banner_1_n-200x133.webp 200w\" sizes=\"(max-width: 2250px) 100vw, 2250px\" \/><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n\t<article class=\"w-grid-item post-3642 attachment type-attachment status-inherit hentry\" data-id=\"3642\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><img decoding=\"async\" width=\"1500\" height=\"1000\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Wordmark_example.webp\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Wordmark_example.webp 1500w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Wordmark_example-300x200.webp 300w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Wordmark_example-1024x683.webp 1024w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Wordmark_example-18x12.webp 18w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Wordmark_example-600x400.webp 600w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Wordmark_example-400x267.webp 400w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Wordmark_example-200x133.webp 200w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n<\/div><div class=\"w-grid-carousel-json hidden\" onclick='return {&quot;carousel_settings&quot;:{&quot;aria_labels&quot;:{&quot;prev&quot;:&quot;Previous&quot;,&quot;next&quot;:&quot;Siguiente&quot;,&quot;slide&quot;:&quot;item&quot;,&quot;slide_x_of_y&quot;:&quot;%1$s de %2$s&quot;,&quot;play&quot;:&quot;Reproducir&quot;,&quot;pause&quot;:&quot;Pausa&quot;},&quot;autoplayContinual&quot;:false,&quot;autoplayContinualCss&quot;:false,&quot;autoplayHoverPause&quot;:false,&quot;autoplayTimeout&quot;:3000,&quot;autoWidth&quot;:false,&quot;smartSpeed&quot;:350,&quot;margin&quot;:0,&quot;mouseDrag&quot;:true,&quot;rtl&quot;:false,&quot;slideBy&quot;:&quot;1&quot;,&quot;touchDrag&quot;:true,&quot;slideTransition&quot;:&quot;&quot;,&quot;responsive&quot;:{&quot;0&quot;:{&quot;autoHeight&quot;:false,&quot;autoplay&quot;:false,&quot;autoplayContinualCss&quot;:false,&quot;autoWidth&quot;:false,&quot;center&quot;:false,&quot;dots&quot;:true,&quot;items&quot;:1,&quot;loop&quot;:false,&quot;nav&quot;:false,&quot;stagePadding&quot;:0,&quot;slideBy&quot;:&quot;1&quot;,&quot;touchDrag&quot;:true,&quot;mouseDrag&quot;:true},&quot;769&quot;:{&quot;items&quot;:1,&quot;autoplay&quot;:false,&quot;autoplayContinualCss&quot;:false,&quot;center&quot;:false,&quot;dots&quot;:true,&quot;nav&quot;:true,&quot;autoHeight&quot;:false,&quot;autoWidth&quot;:false,&quot;loop&quot;:true,&quot;stagePadding&quot;:0}}}}'><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_custom laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\" style=\"--columns-gap:3rem;--laptops-columns-gap:3rem;--tablets-columns-gap:3rem;--mobiles-columns-gap:1rem;--custom-columns:1fr 2fr\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h6>Margen de seguridad<\/h6>\n<p>El margen de seguridad es la altura del logotipo por todos los lados.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:66.6667%\"><\/div><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Logo_Guidelines_WordmarkSafetyMargin-1024x683.webp\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_custom laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\" style=\"--columns-gap:3rem;--laptops-columns-gap:3rem;--tablets-columns-gap:3rem;--mobiles-columns-gap:1rem;--custom-columns:1fr 2fr\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h6>Color y fondo<\/h6>\n<p>El logotipo tambi\u00e9n est\u00e1 disponible en <strong>negro<\/strong> y <strong>blanco<\/strong>. Elige la que se vea mejor sobre el fondo que te han dado.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:66.6667%\"><\/div><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Logo_Guidelines_WordmarkColors-1024x683.webp\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_73c9dc32 height_medium\" id=\"icon\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h3>Icono<\/h3>\n<\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"wpb_text_column us_custom_6556fba6\"><div class=\"wpb_wrapper\"><p>El icono est\u00e1 pensado para formatos m\u00e1s peque\u00f1os en los que el logotipo completo podr\u00eda resultar dif\u00edcil de leer, como los iconos de aplicaciones o las marcas de agua.<\/p>\n<p>Tambi\u00e9n puedes usarla en lugares donde el logotipo ya aparezca de forma destacada en otra parte, como en las p\u00e1ginas interiores de un folleto.<\/p>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"w-grid us_carousel type_carousel layout_3482 preload_style_spinner overflow_hidden items_have_ratio\" id=\"us_grid_3\" style=\"--item-aspect-ratio:3\/2;\"><style>@media (max-width:768px){#us_grid_3 .owl-carousel:not(.owl-loaded) .w-grid-item{width:calc(100% \/ 1 )!important}}<\/style><div class=\"w-grid-list owl-carousel valign_stretch dotstyle_smudge navstyle_circle arrows-ver-pos_middle arrows-hor-pos_on_sides_outside arrows-disabled_hide owl-responsive-2000 with_dots with_arrows\" style=\"--transition-duration:350ms;--arrows-size:1.5rem;--arrows-hor-offset:calc(12px + 0px);--arrows-gap:10px;\" role=\"group\" aria-label=\"Carrusel\">\t<article class=\"w-grid-item post-3634 attachment type-attachment status-inherit hentry\" data-id=\"3634\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><img decoding=\"async\" width=\"1500\" height=\"1000\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Icon.webp\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Icon.webp 1500w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Icon-300x200.webp 300w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Icon-1024x683.webp 1024w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Icon-18x12.webp 18w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Icon-600x400.webp 600w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Icon-400x267.webp 400w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Icon-200x133.webp 200w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n\t<article class=\"w-grid-item post-3639 attachment type-attachment status-inherit hentry\" data-id=\"3639\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><img decoding=\"async\" width=\"2390\" height=\"1594\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/App_Icon_landscape.webp\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/App_Icon_landscape.webp 2390w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/App_Icon_landscape-300x200.webp 300w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/App_Icon_landscape-1024x683.webp 1024w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/App_Icon_landscape-18x12.webp 18w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/App_Icon_landscape-600x400.webp 600w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/App_Icon_landscape-400x267.webp 400w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/App_Icon_landscape-200x133.webp 200w\" sizes=\"(max-width: 2390px) 100vw, 2390px\" \/><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n\t<article class=\"w-grid-item post-4544 attachment type-attachment status-inherit hentry\" data-id=\"4544\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><img decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Icon_Example-scaled.webp\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Icon_Example-scaled.webp 2560w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Icon_Example-300x200.webp 300w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Icon_Example-1024x683.webp 1024w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Icon_Example-18x12.webp 18w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Icon_Example-600x400.webp 600w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Icon_Example-400x267.webp 400w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Icon_Example-200x133.webp 200w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n<\/div><div class=\"w-grid-carousel-json hidden\" onclick='return {&quot;carousel_settings&quot;:{&quot;aria_labels&quot;:{&quot;prev&quot;:&quot;Previous&quot;,&quot;next&quot;:&quot;Siguiente&quot;,&quot;slide&quot;:&quot;item&quot;,&quot;slide_x_of_y&quot;:&quot;%1$s de %2$s&quot;,&quot;play&quot;:&quot;Reproducir&quot;,&quot;pause&quot;:&quot;Pausa&quot;},&quot;autoplayContinual&quot;:false,&quot;autoplayContinualCss&quot;:false,&quot;autoplayHoverPause&quot;:false,&quot;autoplayTimeout&quot;:3000,&quot;autoWidth&quot;:false,&quot;smartSpeed&quot;:350,&quot;margin&quot;:0,&quot;mouseDrag&quot;:true,&quot;rtl&quot;:false,&quot;slideBy&quot;:&quot;1&quot;,&quot;touchDrag&quot;:true,&quot;slideTransition&quot;:&quot;&quot;,&quot;responsive&quot;:{&quot;0&quot;:{&quot;autoHeight&quot;:false,&quot;autoplay&quot;:false,&quot;autoplayContinualCss&quot;:false,&quot;autoWidth&quot;:false,&quot;center&quot;:false,&quot;dots&quot;:true,&quot;items&quot;:1,&quot;loop&quot;:false,&quot;nav&quot;:false,&quot;stagePadding&quot;:0,&quot;slideBy&quot;:&quot;1&quot;,&quot;touchDrag&quot;:true,&quot;mouseDrag&quot;:true},&quot;769&quot;:{&quot;items&quot;:1,&quot;autoplay&quot;:false,&quot;autoplayContinualCss&quot;:false,&quot;center&quot;:false,&quot;dots&quot;:true,&quot;nav&quot;:true,&quot;autoHeight&quot;:false,&quot;autoWidth&quot;:false,&quot;loop&quot;:true,&quot;stagePadding&quot;:0}}}}'><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_custom laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\" style=\"--columns-gap:3rem;--laptops-columns-gap:3rem;--tablets-columns-gap:3rem;--mobiles-columns-gap:1rem;--custom-columns:1fr 2fr\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h6>Margen de seguridad<\/h6>\n<p>El margen de seguridad deber\u00eda ser, como m\u00ednimo, igual al di\u00e1metro de los c\u00edrculos.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:66.6667%\"><\/div><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Logo_Guidelines_IconSafetyMargin-1024x683.webp\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_custom laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\" style=\"--columns-gap:3rem;--laptops-columns-gap:3rem;--tablets-columns-gap:3rem;--mobiles-columns-gap:1rem;--custom-columns:1fr 2fr\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h6>Color y fondo<\/h6>\n<p>Al igual que el logotipo y el nombre de la marca, usa el icono en <strong>negro<\/strong> o <strong>blanco<\/strong> depende del contexto.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:66.6667%\"><\/div><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Logo_Guidelines_IconColors-1024x683.webp\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_fc3aaac3 height_small\" id=\"donts\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\"><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column us_custom_0259209c has_text_color\"><div class=\"wpb_wrapper\"><h3>Lo que no debes hacer<\/h3>\n<\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Por favor, evita cometer los siguientes errores.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_4 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_9cf479d2 has_ratio align_center\"><div class=\"w-image-h\"><div style=\"padding-bottom:120%\"><\/div><img decoding=\"async\" width=\"400\" height=\"480\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Marks_Dont_4.webp\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"wpb_text_column us_custom_c4ec9cab\"><div class=\"wpb_wrapper\"><p style=\"text-align: center;\">No pintes las marcas.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_9cf479d2 has_ratio align_center\"><div class=\"w-image-h\"><div style=\"padding-bottom:120%\"><\/div><img decoding=\"async\" width=\"400\" height=\"480\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Marks_Dont_3.webp\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"text-align: center;\">No distorsiones, estires, dobles ni compres las marcas de ninguna manera.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_9cf479d2 has_ratio align_center\"><div class=\"w-image-h\"><div style=\"padding-bottom:120%\"><\/div><img decoding=\"async\" width=\"400\" height=\"480\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Marks_Dont_2.webp\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"text-align: center;\">No pongas las marcas sobre fondos que hagan que sean dif\u00edciles de leer.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_9cf479d2 has_ratio align_center\"><div class=\"w-image-h\"><div style=\"padding-bottom:120%\"><\/div><img decoding=\"async\" width=\"400\" height=\"480\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Marks_Dont_1.webp\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"wpb_text_column us_custom_c4ec9cab\"><div class=\"wpb_wrapper\"><p style=\"text-align: center;\">No a\u00f1adas efectos como sombras o contornos.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_9d32b992 height_medium\" id=\"nav-bottom\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><nav class=\"w-menu for_simple_menu us_custom_4e55af8d has_text_color layout_hor spread style_links us_menu_2\" style=\"--main-gap:1.5rem;--main-ver-indent:0.8em;--main-hor-indent:0.8em;--main-color:var(--color-header-middle-text);--main-active-color:var(--color-content-text);\"><ul id=\"menu-brandguide_menu\" class=\"menu\"><li id=\"menu-item-888\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-888\"><a href=\"https:\/\/smart-chip.com\/es\/branding\/\">Directrices de marca<\/a><\/li><li id=\"menu-item-617\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-617\"><a href=\"https:\/\/smart-chip.com\/es\/branding\/colors\/\">Colores<\/a><\/li><li id=\"menu-item-616\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-616\"><a href=\"https:\/\/smart-chip.com\/es\/branding\/typography\/\">Tipograf\u00eda<\/a><\/li><li id=\"menu-item-618\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-618\"><a href=\"https:\/\/smart-chip.com\/es\/branding\/marks\/\">Puntuaciones<\/a><\/li><li id=\"menu-item-3899\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3899\"><a href=\"https:\/\/smart-chip.com\/es\/branding\/layouts\/\">Dise\u00f1os<\/a><\/li><li id=\"menu-item-3976\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3976\"><a href=\"https:\/\/smart-chip.com\/es\/branding\/imagery\/\">Im\u00e1genes<\/a><\/li><\/ul><style>@media ( max-width:600px ){.us_menu_2 .menu{display:block!important}.us_menu_2 .menu>li:not(:last-child){margin:0 0 var(--main-gap,1.5rem)!important}}<\/style><\/nav><\/div><\/div><\/div><\/div><\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":526,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-551","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Marks - Smart Chip<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marks - Smart Chip\" \/>\n<meta property=\"og:url\" content=\"https:\/\/smart-chip.com\/es\/branding\/marks\/\" \/>\n<meta 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