{"id":3900,"date":"2025-01-23T13:11:02","date_gmt":"2025-01-23T13:11:02","guid":{"rendered":"https:\/\/smart-chip.com\/?page_id=3900"},"modified":"2026-06-12T14:48:25","modified_gmt":"2026-06-12T14:48:25","slug":"imagery","status":"publish","type":"page","link":"https:\/\/smart-chip.com\/pt\/branding\/imagery\/","title":{"rendered":"Imagens"},"content":{"rendered":"<section class=\"l-section wpb_row us_custom_79c40696 height_auto type_sticky\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><nav class=\"w-menu for_simple_menu us_custom_04588b49 layout_hor style_links not_responsive us_menu_1\" style=\"--main-gap:2.5rem;--main-ver-indent:0.8em;--main-hor-indent:0.8em;--main-color:var(--color-header-middle-text);--main-hover-color:var(--color-white);--main-active-color:var(--color-white);\"><ul id=\"menu-brandguide_imagery\" class=\"menu\"><li id=\"menu-item-3996\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3996\"><a href=\"https:\/\/smart-chip.com\/pt\/branding\/\">&lt; Vis\u00e3o geral<\/a><\/li><li id=\"menu-item-3997\" class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-3997\"><a href=\"#visual-styles\">Estilos visuais<\/a><\/li><li id=\"menu-item-3998\" class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-3998\"><a href=\"#images\">Imagens<\/a><\/li><li id=\"menu-item-3999\" class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-3999\"><a href=\"#closeups\">Prim-planos<\/a><\/li><li id=\"menu-item-4000\" class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-4000\"><a href=\"#examples\">Exemplos<\/a><\/li><\/ul><\/nav><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_0f0b9682 height_small\" id=\"intro\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container us_custom_6556fba6\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h1>Imagens<\/h1>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"wpb_text_column us_custom_6556fba6\"><div class=\"wpb_wrapper\"><p>O Smart Chip tem tudo a ver com pagamentos em movimento. N\u00e3o \u00e9 para compras online \u2013 foi feito para compras r\u00e1pidas e f\u00e1ceis enquanto est\u00e1s a curtir a vida. O nosso estilo visual reflete isso na escolha das imagens, que mostram pessoas ativas e despreocupadas a desfrutar de momentos coloridos. A acompanhar isso, temos grandes planos das m\u00e3os dessas pessoas, que mostram o Smart Chip e as suas funcionalidades.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_611b6d5c height_auto\" id=\"hero\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:1rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-video us_custom_73c9dc32 align_none has_border_radius\" style=\"aspect-ratio:3 \/ 2;\"><div class=\"w-video-h\"><video  preload=\"metadata\" playsinline autoplay loop muted><source type=\"video\/mp4\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/09\/Imagery.mp4\" \/><\/video><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_72fc42ef height_small\" id=\"visual-styles\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\"><div class=\"wpb_column vc_column_container us_custom_3eb0971e\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column us_custom_99178c18\"><div class=\"wpb_wrapper\"><h3>Estilos visuais<\/h3>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"wpb_text_column us_custom_6556fba6\"><div class=\"wpb_wrapper\"><p>Usamos dois estilos visuais principais, cada um com os seus pontos fortes. Podes combin\u00e1-los como quiseres no teu layout.<\/p>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_grid cols_2 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:1rem;--laptops-columns-gap:1rem;--tablets-columns-gap:1rem;--mobiles-columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:120%\"><\/div><img decoding=\"async\" width=\"1000\" height=\"1200\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Guidelines_Imagery_1.webp\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>Fotografia <\/strong>que mostram pessoas ou produtos. O cl\u00e1ssico \u2013 com o qual nos identificamos e que reconhecemos logo.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_8e16b1ab\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:120%\"><\/div><img decoding=\"async\" width=\"1000\" height=\"1200\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Guidelines_Imagery_2_m.webp\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>Prim-planos <\/strong>para mostrar o Smart Chip ou as suas funcionalidades.<strong><br \/>\n<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_73c9dc32 height_medium\" id=\"images\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container us_custom_497150fa\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h3>Imagens<\/h3>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"wpb_text_column us_custom_6556fba6\"><div class=\"wpb_wrapper\"><p>O nosso elenco mostra como o Smart Chip facilita a vida, apresentando uma vasta gama de personagens diversificadas e na moda. Para manter tudo coeso e imediatamente reconhec\u00edvel, seguimos diretrizes claras na sele\u00e7\u00e3o das imagens \u2013 focando-nos no estilo certo, na energia e na atmosfera geral.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_custom laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\" style=\"--columns-gap:3rem;--laptops-columns-gap:3rem;--tablets-columns-gap:3rem;--mobiles-columns-gap:1rem;--custom-columns:1fr 2fr\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h6>S\u00ea aut\u00eantico<\/h6>\n<p>As nossas imagens t\u00eam origem na vida real. Evita express\u00f5es faciais exageradas, situa\u00e7\u00f5es demasiado artificiais e ilumina\u00e7\u00e3o de est\u00fadio pouco natural.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:66.6667%\"><\/div><img decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_1.webp\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_custom laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\" style=\"--columns-gap:3rem;--laptops-columns-gap:3rem;--tablets-columns-gap:3rem;--mobiles-columns-gap:1rem;--custom-columns:1fr 2fr\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h6>Mant\u00e9m tudo claro<\/h6>\n<p>As nossas imagens apostam na clareza e no foco \u2013 imagens simples e limpas que chamam a aten\u00e7\u00e3o sem parecerem sobrecarregadas.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:66.6667%\"><\/div><img decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_5.webp\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_custom laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\" style=\"--columns-gap:3rem;--laptops-columns-gap:3rem;--tablets-columns-gap:3rem;--mobiles-columns-gap:1rem;--custom-columns:1fr 2fr\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h6>N\u00e3o sejas chato<\/h6>\n<p>O Smart Chip \u00e9 emocionante \u2013 nunca \u00e9 aborrecido. Pensa em como podes mostrar as atividades do dia-a-dia de formas originais e criativas que se destaquem.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:66.6667%\"><\/div><img decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_7.webp\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_custom laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\" style=\"--columns-gap:3rem;--laptops-columns-gap:3rem;--tablets-columns-gap:3rem;--mobiles-columns-gap:1rem;--custom-columns:1fr 2fr\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h6>Cores vibrantes<\/h6>\n<p>A Smart Chip torna a vida mais f\u00e1cil e divertida, e refletimos isso com cores ousadas e divertidas \u2013 nunca com imagens mon\u00f3tonas ou desaturadas.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:66.6667%\"><\/div><img decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_3.webp\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_custom laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\" style=\"--columns-gap:3rem;--laptops-columns-gap:3rem;--tablets-columns-gap:3rem;--mobiles-columns-gap:1rem;--custom-columns:1fr 2fr\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h6>Paleta limitada<\/h6>\n<p>Evita imagens com demasiadas cores que se chocam. Menos cores, mas mais intensas, fazem com que o tema se destaque e mant\u00eam o foco n\u00edtido.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:66.6667%\"><\/div><img decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_4.webp\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_custom laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\" style=\"--columns-gap:3rem;--laptops-columns-gap:3rem;--tablets-columns-gap:3rem;--mobiles-columns-gap:1rem;--custom-columns:1fr 2fr\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h6>Perspetivas \u00fanicas<\/h6>\n<p>Opta por uma perspetiva \u00fanica \u2013 uma imagem vista de cima ou uma foto tirada de baixo para cima pode tornar uma imagem mais cativante num instante.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:66.6667%\"><\/div><img decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_2.webp\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_custom laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\" style=\"--columns-gap:3rem;--laptops-columns-gap:3rem;--tablets-columns-gap:3rem;--mobiles-columns-gap:1rem;--custom-columns:1fr 2fr\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h6>Varia os teus shots<\/h6>\n<p>Usa uma grande variedade de planos, desde grandes \u00e2ngulos dram\u00e1ticos que definem o cen\u00e1rio at\u00e9 grandes planos que destacam os mais pequenos detalhes. O contraste mant\u00e9m tudo din\u00e2mico e cativante.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:66.6667%\"><\/div><img decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_8.webp\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_custom laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\" style=\"--columns-gap:3rem;--laptops-columns-gap:3rem;--tablets-columns-gap:3rem;--mobiles-columns-gap:1rem;--custom-columns:1fr 2fr\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h6>Produtos<\/h6>\n<p>Todas essas regras tamb\u00e9m se aplicam \u00e0s fotos de produtos. Opta por fotos interessantes, nunca por fotos aborrecidas.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:66.6667%\"><\/div><img decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_6.webp\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_73c9dc32 height_medium\" id=\"closeups\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container us_custom_497150fa\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h3>Prim-planos<\/h3>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"wpb_text_column us_custom_6556fba6\"><div class=\"wpb_wrapper\"><p>O Smart Chip \u00e9 pequeno e praticamente invis\u00edvel, mesmo em planos m\u00e9dios. Por isso, usamos grandes planos das m\u00e3os para destacar o chip e mostrar exatamente como funciona.<\/p>\n<p>Encontras os grandes planos no <a href=\"https:\/\/shared-assets.adobe.com\/link\/4f0b3763-6c0b-45aa-6525-a529474a4f38\">Biblioteca CC Smart Chip<\/a>.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_custom laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\" style=\"--columns-gap:3rem;--laptops-columns-gap:3rem;--tablets-columns-gap:3rem;--mobiles-columns-gap:1rem;--custom-columns:1fr 2fr\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h6>M\u00e3os que contam uma hist\u00f3ria<\/h6>\n<p>As m\u00e3os, com as suas poses e acess\u00f3rios, contam uma hist\u00f3ria sobre a pessoa a quem pertencem, representam diferentes tipos de corpo e apresentam uma variedade de tons de pele. O nosso elenco \u00e9 t\u00e3o diversificado quanto as formas como podes usar o Smart Chip.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:66.6667%\"><\/div><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Imagery_Guidelines_Closeup_4-1024x683.webp\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_custom laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\" style=\"--columns-gap:3rem;--laptops-columns-gap:3rem;--tablets-columns-gap:3rem;--mobiles-columns-gap:1rem;--custom-columns:1fr 2fr\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h6>Contexto<\/h6>\n<p>Os grandes planos podem ser colocados num fundo natural ou num fundo colorido.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:66.6667%\"><\/div><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_CloseUp_BG-1024x683.webp\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_custom laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\" style=\"--columns-gap:3rem;--laptops-columns-gap:3rem;--tablets-columns-gap:3rem;--mobiles-columns-gap:1rem;--custom-columns:1fr 2fr\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h6>Cores<\/h6>\n<p>A maioria das fotos em grande plano est\u00e1 dispon\u00edvel tanto com ilumina\u00e7\u00e3o neutra como com ilumina\u00e7\u00e3o colorida. As vers\u00f5es com ilumina\u00e7\u00e3o colorida s\u00e3o especialmente \u00fateis como fundo em layouts com margens reduzidas.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:66.6667%\"><\/div><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/01\/Imagery_Guidelines_Closeup_3-1-1024x683.webp\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_custom laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\" style=\"--columns-gap:3rem;--laptops-columns-gap:3rem;--tablets-columns-gap:3rem;--mobiles-columns-gap:1rem;--custom-columns:1fr 2fr\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Tenta usar os grandes planos num fundo que combine com a cor. Mant\u00e9m tudo tom sobre tom.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:66.6667%\"><\/div><img decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/03\/Imagery_Guidelines_Closeups_Color_Dont.webp\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"g-cols wpb_row via_grid cols_custom laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\" style=\"--columns-gap:3rem;--laptops-columns-gap:3rem;--tablets-columns-gap:3rem;--mobiles-columns-gap:1rem;--custom-columns:1fr 2fr\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h6>Smart Chips vis\u00edveis e invis\u00edveis<\/h6>\n<p>Muitas pessoas querem exibir com orgulho o seu Smart Chip, mas outras preferem um visual mais discreto. Para mostrar que essa op\u00e7\u00e3o existe, mostra de vez em quando imagens em grande plano em que o Smart Chip n\u00e3o se veja.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image us_custom_73c9dc32 has_ratio align_none\"><div class=\"w-image-h\"><div style=\"padding-bottom:66.6667%\"><\/div><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_SCYesNo-1024x683.webp\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_c1e8dcb4 height_small\" id=\"examples\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_middle type_default stacking_default\"><div class=\"wpb_column vc_column_container us_custom_72fc42ef\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h3>Exemplos<\/h3>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"w-grid us_carousel us_custom_1f414c6e guideline-carousel-black type_carousel layout_3482 preload_style_spinner overflow_hidden items_have_ratio\" id=\"us_grid_1\" style=\"--item-aspect-ratio:3\/2;\"><style>.layout_3482 .w-grid-item-h{background:var(--color-content-bg);color:var(--color-content-heading);border-radius:1rem}<\/style><div class=\"w-grid-list owl-carousel valign_stretch dotstyle_smudge navstyle_circle arrows-ver-pos_middle arrows-hor-pos_on_sides_outside arrows-disabled_hide owl-responsive-2000 with_dots with_arrows\" style=\"--transition-duration:350ms;--arrows-size:1.5rem;--arrows-hor-offset:calc(11px + 0px);--arrows-gap:10px;\">\t<article class=\"w-grid-item post-4529 attachment type-attachment status-inherit hentry\" data-id=\"4529\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><img decoding=\"async\" width=\"1500\" height=\"1000\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_3.webp\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_3.webp 1500w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_3-300x200.webp 300w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_3-1024x683.webp 1024w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_3-18x12.webp 18w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_3-600x400.webp 600w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_3-400x267.webp 400w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_3-200x133.webp 200w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n\t<article class=\"w-grid-item post-4531 attachment type-attachment status-inherit hentry\" data-id=\"4531\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><img decoding=\"async\" width=\"1500\" height=\"1000\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_5.webp\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_5.webp 1500w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_5-300x200.webp 300w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_5-1024x683.webp 1024w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_5-18x12.webp 18w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_5-600x400.webp 600w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_5-400x267.webp 400w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_5-200x133.webp 200w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n\t<article class=\"w-grid-item post-4527 attachment type-attachment status-inherit hentry\" data-id=\"4527\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><img decoding=\"async\" width=\"1500\" height=\"1000\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_1.webp\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_1.webp 1500w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_1-300x200.webp 300w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_1-1024x683.webp 1024w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_1-18x12.webp 18w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_1-600x400.webp 600w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_1-400x267.webp 400w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_1-200x133.webp 200w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n\t<article class=\"w-grid-item post-4528 attachment type-attachment status-inherit hentry\" data-id=\"4528\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><img decoding=\"async\" width=\"1500\" height=\"1000\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_2.webp\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_2.webp 1500w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_2-300x200.webp 300w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_2-1024x683.webp 1024w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_2-18x12.webp 18w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_2-600x400.webp 600w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_2-400x267.webp 400w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_2-200x133.webp 200w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n\t<article class=\"w-grid-item post-4530 attachment type-attachment status-inherit hentry\" data-id=\"4530\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><img decoding=\"async\" width=\"1500\" height=\"1000\" src=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_4.webp\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_4.webp 1500w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_4-300x200.webp 300w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_4-1024x683.webp 1024w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_4-18x12.webp 18w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_4-600x400.webp 600w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_4-400x267.webp 400w, https:\/\/smart-chip.com\/wp-content\/uploads\/2025\/02\/Imagery_Guidelines_Example_4-200x133.webp 200w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n<\/div><div class=\"w-grid-carousel-json hidden\" onclick='return {&quot;carousel_settings&quot;:{&quot;aria_labels&quot;:{&quot;prev&quot;:&quot;Previous&quot;,&quot;next&quot;:&quot;Seguinte&quot;},&quot;autoplayContinual&quot;:false,&quot;autoplayContinualCss&quot;:false,&quot;autoplayHoverPause&quot;:false,&quot;autoplayTimeout&quot;:3000,&quot;autoWidth&quot;:false,&quot;smartSpeed&quot;:350,&quot;margin&quot;:0,&quot;mouseDrag&quot;:true,&quot;rtl&quot;:false,&quot;slideBy&quot;:&quot;1&quot;,&quot;touchDrag&quot;:true,&quot;slideTransition&quot;:&quot;&quot;,&quot;animateIn&quot;:&quot;fadeIn&quot;,&quot;animateOut&quot;:&quot;fadeOut&quot;,&quot;responsive&quot;:{&quot;0&quot;:{&quot;autoHeight&quot;:false,&quot;autoplay&quot;:false,&quot;autoplayContinualCss&quot;:false,&quot;autoWidth&quot;:false,&quot;center&quot;:false,&quot;dots&quot;:true,&quot;items&quot;:1,&quot;loop&quot;:true,&quot;nav&quot;:false,&quot;stagePadding&quot;:0,&quot;slideBy&quot;:&quot;1&quot;,&quot;touchDrag&quot;:true,&quot;mouseDrag&quot;:true},&quot;769&quot;:{&quot;items&quot;:1,&quot;autoplay&quot;:false,&quot;autoplayContinualCss&quot;:false,&quot;center&quot;:false,&quot;dots&quot;:true,&quot;nav&quot;:true,&quot;autoHeight&quot;:false,&quot;autoWidth&quot;:false,&quot;loop&quot;:true,&quot;stagePadding&quot;:0}}}}'><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_9d32b992 height_medium\" id=\"nav_bottom\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><nav class=\"w-menu for_simple_menu us_custom_4e55af8d has_text_color layout_hor spread style_links us_menu_2\" style=\"--main-gap:1.5rem;--main-ver-indent:0.8em;--main-hor-indent:0.8em;--main-color:var(--color-header-middle-text);--main-active-color:var(--color-content-text);\"><ul id=\"menu-brandguide_menu\" class=\"menu\"><li id=\"menu-item-888\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-888\"><a href=\"https:\/\/smart-chip.com\/pt\/branding\/\">Diretrizes da marca<\/a><\/li><li id=\"menu-item-617\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-617\"><a href=\"https:\/\/smart-chip.com\/pt\/branding\/colors\/\">Cores<\/a><\/li><li id=\"menu-item-616\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-616\"><a href=\"https:\/\/smart-chip.com\/pt\/branding\/typography\/\">Tipografia<\/a><\/li><li id=\"menu-item-618\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-618\"><a href=\"https:\/\/smart-chip.com\/pt\/branding\/marks\/\">Pontua\u00e7\u00e3o<\/a><\/li><li id=\"menu-item-3899\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3899\"><a href=\"https:\/\/smart-chip.com\/pt\/branding\/layouts\/\">Layouts<\/a><\/li><li id=\"menu-item-3976\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3976\"><a href=\"https:\/\/smart-chip.com\/pt\/branding\/imagery\/\">Imagens<\/a><\/li><\/ul><style>@media ( max-width:600px ){.us_menu_2 .menu{display:block!important}.us_menu_2 .menu>li:not(:last-child){margin:0 0 var(--main-gap,1.5rem)!important}}<\/style><\/nav><\/div><\/div><\/div><\/div><\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":526,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-3900","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Imagery - Smart Chip<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Imagery - Smart Chip\" \/>\n<meta property=\"og:url\" content=\"https:\/\/smart-chip.com\/pt\/branding\/imagery\/\" \/>\n<meta property=\"og:site_name\" content=\"Smart Chip\" \/>\n<meta property=\"article:modified_time\" 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